Woolrich Selects Freeborders Solutions
Nation's Oldest Continuously Operating Apparel Marketer and Manufacturer to Use FB Product Manager, FB Fabric & Trim and FB Designer to Improve Production Processes and Collaborate More Efficiently
SAN FRANCISCO, July 13 /PRNewswire/ -- Freeborders, the worldwide leader in Product Lifecycle Management (PLM) software solutions for retailers and brands, today announced that WOOLRICH(R) -- The Original Outdoor Clothing Company(R) -- will use FB Product Manager, FB Fabric & Trim and FB Designer to improve communications internally and with suppliers, and to speed its leading-edge outerwear and sportswear to market.
"Using Freeborders integrated solutions to collaborate internally and with suppliers via the web in real-time will help us accelerate all of our development processes," said Charles Aides, Woolrich senior vice president of manufacturing and sourcing. "We have been on the leading edge of outerwear and sportswear for over a century and a half due to the strides that we have made in speed to market, product design, branding, and production methods."
Woolrich was one of the first companies to use zippers in men's trousers and has incorporated innovative production practices for over 174 years to maintain its relevancy to consumers. The company invented the popular railroad vest and red and black buffalo shirt, icons in outdoor apparel. In addition they outfit interesting people who pursue the outdoor lifestyle such as Karin Muller, documentary filmmaker & book author, and Julie Scardina, animal ambassador of Anheuser-Busch Adventure Parks. Today Woolrich, the nation's oldest continuously operating apparel marketer and manufacturer, develops men's, women's and children's lines and are known for comfort, function, quality and value.
FB Product Manager enables real-time coordination between retailers, brands, and their entire supply chains, and thereby shortens the product lifecycle. It allows creative teams to do more, faster.
With raw materials accounting for the majority of product development lead-time and 30 to 50% of the cost of a finished product, FB Fabric & Trim, a 100% web-based application, lowers costs by aggregating raw materials across product lines and increases quality by ensuring every product has the right physical standard, color, print, weave, composition, fiber content and costing.
"We are delighted that our solutions will help Woolrich, one of the premier names in outdoor and sportswear, to deliver its quality products to consumers faster," said Ramsey Walker, co-CEO, Freeborders.
About Woolrich
The Original Outdoor Clothing Company(R)-Since 1830, WOOLRICH(R) is the authentic American brand that embraces the outdoor lifestyle. Trusted by generations of loyal consumers, Woolrich continues a tradition of offering products of quality and value. A brand known worldwide, Woolrich products include functional, comfortable and durable men's and women's sportswear and outerwear, hunting wear, well-designed Home and Outdoor Living products, innovative fabrications and licensed accessory products. Visit the Woolrich web site at www.woolrich.com.
About Freeborders
Freeborders (www.freeborders.com) provides Product Lifecycle Management (PLM) software and services to leading retailers and their suppliers, enabling brands to more effectively manage the increasing complexity of their supply chains. Freeborders solutions help drive profitable revenue growth, speed products to market, improve inventory management, and maintain control, consistency and quality.
Freeborders software and services are used by over 350 brands and retailers globally, including Dillard's, DuPont, Gap, INVISTA, J. Crew, L.L. Bean, Lands' End, Liz Claiborne, Marc Jacobs, Saks, Target and Pottery Barn. Freeborders is headquartered in San Francisco, with offices throughout North America, Europe and Asia. Freeborders' shareholders include Internet Capital Group (Nasdaq:ICGE), IBM, TAL Apparel Ltd., and Fountain Set.
SOURCE Freeborders
CO: Freeborders; Woolrich
ST: California
SU: LIC
Web site: woolrich.com
prnewswire.com
07/13/2004 09:03 EDT |
