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Technology Stocks : WDC/Sandisk Corporation

WDC 169.99

-2.4%

3:59 PM EST

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To: slacker711 who wrote (26882)	10/25/2004 12:11:06 PM
From: slacker711	Read Replies (1) of 60323

Two New IPods May Launch By First Half Of 2005 forbes.com Merrill Lynch said Apple Computer (nasdaq: AAPL - news - people ) will likely introduce two new offshoots of its popular iPod MP3 player by the first half of 2005. "We believe Apple could introduce a flash memory-based iPod in the first quarter of 2005," it said. "The new iPod would signal a departure from the thinking that an iPod should hold all a person's songs. We estimate that Apple might be able to charge $149 for a 256 MB (60 song) unit. We think Apple could quickly become a significant player in the fragmented $2.6 billion flash MP3 market." The research firm said iPod sales (2 million units) comprised 23% of total revenue last quarter. "We look for 2.7 million to be sold during the Christmas quarter, a potentially conservative estimate given that Hewlett-Packard (nyse: HPQ - news - people ) only took 120,000 units last quarter and component provider Synaptics (nasdaq: SYNA - news - people ) expressed a strong outlook." In addition, Merrill Lynch said a photo iPod may be released in the near future. "Since iPods are already being used as portable hard drives (HDDs) for files, we believe a Photo iPod is likely to be announced, perhaps in the first half of next year," the firm said. Merrill Lynch maintained a "buy" rating and $49 price target on Apple, based on a 1.6 times enterprise value-to-sales ratio, which it noted was a 20% discount to Dell (nasdaq: DELL - news - people ).

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