| China Cable & Communication in Discussions to Add "Video On Demand" Service Offering 
 MONDAY , NOVEMBER 22, 2004 12:01 AM
 
 Nov 22, 2004 /PRNewswire via COMTEX/ --
 
 Beijing-based Interactive Media Company to Provide Content
 
 BEIJING, Nov. 22 /Xinhua-PRNewswire-FirstCall/ -- China Cable and Communication,
 Inc. (OTCBB: CCCI), a leading China-based cable TV company, today announced it
 is in discussions with an unnamed interactive media content provider to form a
 cooperative joint venture company to offer the Video On Demand (VOD) services to
 CCCL's Baoding TV network and other cable TV networks in China.
 
 Gareth Tang, President of China Cable and Communication said, "We have been in
 the process of upgrading our current service offering to include Video On Demand
 services, and have reached the point where we are now in serious discussions
 with a very reputable content provider." Mr. Tang continued, "Not only our
 Baoding TV network, but also other cable TV networks in China have demanded such
 interactive media contents on their own networks. We have confidence that the
 joint venture will become one of the largest interactive media content provider
 to China cable TV network operators."
 
 The Chinese government recently formalized laws that allow international media
 companies to form television-production joint ventures with Chinese media firms.
 This move opens up China's burgeoning media sector but restricts the
 introduction of foreign brand names.
 
 China's central government has pressed broadcasters to move all viewers to a
 digital-broadcast pay-TV standard by 2015. The switch to digital will open more
 channels to consumers, but broadcasters will need better content to lure those
 consumers to pay digital-subscription fees.
 
 Mr. Tang continued, "We expect these new legal reforms to result in many new
 content providers approaching us. We are a viable cable content distributor,
 with a growing base of subscribers. We won't be the only company to benefit from
 these new laws. Expect choices in programming content in China to grow quickly,
 which will stimulate growth and new services within our industry, which will
 result in our subscribers having a much more comprehensive choice in available
 programming packages."
 
 About China Cable and Communication:
 
 China Cable and Communication, Inc. is a China-based cable TV company. Through
 its British Virgin Island subsidiary, the Company is the first foreign company
 to own and operate a cable television network in China.
 
 Located 85 miles south of Beijing, the network currently offers 39 channels
 within the Baoding city limits and eight additional channels to outer areas in
 the Baoding metropolitan area. It transmits in both analog and digital over its
 fiber optic network and through 22 substations. With its fiber optic network,
 Baoding network is capable of transmitting 37 analog television programs, six
 digital signals and one FM music program. In addition to its cable television
 transmission services, Baoding network offers Internet access and value added
 services, such as broadband Internet access and on-demand services through its
 proprietary set-top boxes.
 
 China Cable and Communication is well positioned as a foreign investor approved
 by The State Administration of Radio, Film and Television ("SARFT"), China's
 national regulatory authority for the broadcasting industry, to own interests in
 and provide operational management support to cable television networks in the
 People's Republic of China (PRC). The SARFT approval together with the trading
 of CCCI's common stock in the US, provide CCCI with a favorable advantage in
 access to foreign capital. China Cable and Communication, Inc. trades in the
 United States, under the ticker symbol CCCI, in order to provide U.S. investors
 with the opportunity to invest in a company that owns interests in a PRC cable
 television network. For more information, please visit chinacable.us
 
 The forward-looking statements contained herein are subject to certain risks and
 uncertainties that could cause actual results to differ materially from those
 reflected in the forward-looking statements. Some of these include, but are not
 limited to, our availability of capital, political occurrences and events in
 China, the terms of our 8% convertible preferred stock, operations of the
 Baoding joint venture, demand for the products of the Baoding joint venture, the
 economy of China, and other factors. Readers are cautioned not to place undue
 reliance on these forward-looking statements, which reflect management's
 analysis only as of the date hereof. The Company undertakes no obligation to
 publicly revise these forward-looking statements to reflect events or
 circumstances that arise after the date hereof. Readers should carefully review
 the risks described in other documents the Company files from time to time with
 the Securities and Exchange Commission, including Amendment No. 1 to the Form
 SB-2 registration statement filed with the Securities and Exchange Commission on
 December 8, 2003, the Annual Report on Form 10-KSB for the fiscal year ended
 December 31, 2003, as well as the Quarterly Reports and Current Reports on Form
 8-K by the Company.
 
 Contact:
 
 Ray Kwan
 China Cable and Communication, Inc.
 Tel: +86-10-8259-9426
 
 SOURCE China Cable and Communication, Inc.
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