Hi John,
There's been rumors flying about what Steve Jobs will announce for months now.
I don't really know what they will announce, but one thing about AAPL---they've forgotten more about marketing than most will ever learn. They should not be underestimated, and that's one thing I like about the company. The strong, sustained chart/technicals is another, of course (I hardly ever buy a good story anymore).
I like the timing, also: Jobs' presentation is Jan. 11. Earnings are the next day. What a coincidence.
I think it will be a very pleasant coincidence, since AAPL has developed a habit of beating the street.
So, I'm holding through earnings, unless we see a big ramp going into earnings. In that case, there is too much risk of "buy the rumor, sell the news", and I'd probably sell just before earnings.
Best case scenario: a few analysts (with big clients hoping to get some cheap AAPL shares) come out bad-mouthing AAPL as "overvalued" or something, and the price stays tame going into earnings. Or even better, the price drops down to $60 or less, which to me would represent a rare buying opportunity.
T |