I like your responses
1) Keep the high end, value added hardware market for itself.
Weren't they previously having problems in the past in supplying these high-end hardware? That's probably why they lost share to Power computing.
2) Cede the foreign and low end markets to cloners.
Oh I guess it's allright to give low-margin products to your vendor and have them happliy support your every effort.
3) Maintain niches in education, graphics/content-creation/internet.
Isn't Macromedia and Adobe now shifting their focus away from Mac products and towards Win95/Win NT products? Also isn't Apple's hold in the education market not threatened severely by both clones and wintel machines?? I remember seeing an article where students hated using their old under-powered Mac's and hoping their schools could change to wintel machines.
4) Use Rhapsody to (initially) drive server sales until it ships broadly in 8/98.
I like this idea, but Win NT 5.0 will come out shortly. Networking has always been the Achilles Heels of Apple. That's why their not popular in the corporate sector.
5) Use Rhapsody to expand user base into Pentium hardware.
How will this affect the user base in the Mac OS side??
6) Position Newton technology as a low-mid priced, cross-platform laptop killer.
For the price of a current pentium, you can get a low-cost laptop with more capabilities. They still have to drive the price down for the Newton to become more successful. I do see practical uses in the scientific community, namely data gathering, modeling etc. I also see it's use in inventory control in the business world.
7) Position Claris Filemaker, Works, HomePage products as cross-platform solutions.
They had no choice but to do this.
8) Continue MacOS (Allegro) are the premium home user platform
How can it be premium, when currently you can't offer protected memory or pre-emptive multitasking. To my best knowledge, I don't thing these features will be offered in Allegro. Correct me if I'm wrong. |
