<iThis figures. Very influential with early adapters.
Blogs Not Yet in the Media Big Leagues
Very few Americans read them with any frequency
by Lydia Saad
GALLUP NEWS SERVICE
gallup.com
If you would not be forgotten, as soon as you are dead and rotten, either write things worth reading, or do things worth the writing.
-- Benjamin Franklin
PRINCETON, NJ -- Whether they are seeking immortality or just letting off steam, Web bloggers are multiplying in number and are seemingly affecting American media and political insiders, at the very least. But whether bloggers are directly influencing the broader public is questionable. According to a new CNN/USA Today/Gallup poll, relatively few Americans are generally familiar with the phenomenon of blogging, in which individuals, ranging from famous to anonymous, post running narratives of their thoughts and observations on whatever interests them.
Three-quarters of the U.S. public uses the Internet at work, school, or home, but only one in four Americans are either very familiar or somewhat familiar with blogs (the shortened form of the original "Web logs"). More than half, 56%, have no knowledge of them. Even among Internet users, only 32% are very or somewhat familiar with blogs. |
