Knobia company profile: CURRENT BUSINESS INFORMATION: Market Central Inc. is an independent software vendor that specializes in software tools which give direct mail firms more efficiency by cutting costs and saving time. In addition, the Company provides outsourced Customer Relationship Management services through its wholly-owned subsidiary, e-commerce support centers, inc. This subsidiary handles on-line queries, inbound customer phone calls, tech support, billing and email.
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REUTERS ABRIDGED BUSINESS SUMMARY: Market Central, Inc. is a knowledge management company specializing in solutions that enable businesses to efficiently store, categorize and retrieve information. It has developed a suite of solutions that include software for next-generation search, intelligent document recognition IDR), data capture, cleansing, mining and integration. It also operates one wholly owned subsidiary, ecommerce support centers, inc. (ECOM). ECOM provides outsourced contact center solutions and customer relationship management (CRM) services. ECOM also provides inbound technical support, sales and customer service; outbound pre-sales and sales; data mining; campaign management, and CRM Integration (contact center systems design, sales, integration and life-cycle support). Its SourceWare technology (acquired with the assets of Pliant Technologies) is a suite of Knowledge Management software comprising Intelligent Document Recognition (IDR), Deductive Search Engine (DSE) and Integrated Content Manager (ICM).
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