XM Promotion
  This is big for XM.  Once again, XM's cheaper hardware gives it a big advantage in the marketplace.
  Dear Retailers,
  The Boys of Summer are BACK, and XM Satellite Radio is announcing a great new promotion to coincide with its rookie year of MLB coverage. Baseball sounds great on radio, the theater of the mind enhances the crack of the bat and the local announcers make it like every game is Game 7 of the Series. XM has exclusive rights to national coverage of every game, even Spanish language, so get the Roadys, SkyFis, and MyFis on high volume, and mention to every customer you greet about the great programming offers that XM delivers to home, office, boat, and car..(and work too!)
  Here is the lineup: Activate any Delphi XM receiver between May 1st and July 2nd ( Father's Day is June 19th) and receive a Roady2 receiver free--(after mail in rebate. Remember to tell your fans to keep receipts and UPCs.) The two receivers will be activated under the Family Plan, and a credit card will be needed: Roady2 will have three months of programming costs attached to the credit card, so make the Rules clear to your customers so there are no bench-clearing brawls.
  Remember to tell customers about all the benefits of the XM portable boxes, and to tell their friends and work associates where they got their 2 XM receivers for the price of one.
  The attached file has the form needed for rebate offer.
  Thank you for working the XM promotion, |