Visit the Lycos 50, and you'll find a daily list of the 50 most popular search terms used at the Lycos search engine web site. The Top 50 offers a glimpse into the collective psyche of web users, a snapshot of what people are looking for. And I'm afraid that the news is not good. Today, the list features teen idols (Britney Spears coming in at #5), famous athletes (WWF at #9) and Hollywood pinups (Pamela Anderson at #16). You'll also find a multitude of hit television shows (Big Brother at #2), movies (The X-Men at #6) and video games (Diablo II at #8). Down to the bottom, the list reads like a smorgasbord of mindless entertainment. And what you'll find missing is another story. Most days you'd be hard-pressed to find a single search term related to politics, current events or cultural issues. Even more surprising, there is often a lack of search terms related to computers, technology or the web. I would like to think that crazed users are searching again and again for their favorites, hoping to push "tattoos" or "Carmen Electra" to the top of the list. But something tells me that this is not the case. The signs are more obvious every day - the web is being overrun by mass media and pop culture. If you'd like to buck the trend, stop by Lycos and submit a search term or two that might throw off the results. With your help, we can get "media jihad" onto the list. Then again, how could we ever compete with Pokemon?
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The Truth is out there...
even on big boobs. Sure you have to feel around for it, but eventually you're bound to grab hold of some firm data...
mediajihad.com |
