Gorilla and King Portfolio candidates - Moderated Message Board

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Strategies & Market Trends : Gorilla and King Portfolio candidates - Moderated

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From: Apollo	6/6/2005 1:21:50 PM
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Gorilla Game and Apple iPods.... I'm becoming an iPod groupie. My wife and I have owned 4. Applying GG principles, Apple is a King in this area, in that they dominate this MP3 player segment with 70% market share. The player is nifty, but much better is the proprietary software that is easy, thorough, and not buggy. This compares very favorably with unhappy experiences I have had with Rio and other players. Apple has built an impressive value chain. Hitachi provides the mini-hard drives, and others in the chain range from BMW (for car use of players) to Bose, which makes a speaker sounddock for the ipods. A whole cottage industry has sprung up for iPods and armbands and other accessories. I surmise that the software proprietary architecture and expanding value chain are what give Apple's iPod a dominant market share. Gorilla or King, I am not sure, but others have not been able to provide a similarly robust, but simple experience. Apollo

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