International Sports and Media Group announces SMS Text Messaging and Internet Streaming Rights for Boca Juniors vs. Millionarios International Soccer Clash
8/2/2005 1:39:01 PM
LOS ANGELES, Aug 02, 2005 (BUSINESS WIRE) -- International Sports and Media Group (ISME): -- International Soccer Match is sponsored by the Government of Colombia and the United Nations as part of a campaign against illegal narcotics
International Sports and Media Group (ISME), a diversified Sports and News Marketing and Communications firm, announced today it has secured the Internet and text messaging rights to the upcoming match between Boca Juniors and Millionarios on September 2, 2005 in Columbia. The game Boca Jrs. vs. Millionarios is sponsored by the Colombian Government and the United Nations as part of a campaign against illegal narcotics.
Boca Juniors has a history of being one of the top clubs in Argentina. Not only is Boca Juniors one of the top clubs in Argentina and in the world, but it also was home to Diego Maradona. Maradona is one of the most well-known soccer players of all time and Boca Juniors is one of the most recognized clubs worldwide.
In its efforts to capitalize on Professional International Soccer matches, ISMG will be broadcasting the match via the company's soccer television internet site (www.soccertv.tv). The match will be televised locally in Colombia and in Argentina however ISMG will provide the match via the internet to the hundreds of thousands of Boca Juniors and Millionaires fans worldwide. The match will also be archived on www.SoccerTV.tv for future viewing long after the match is completed.
In addition to the Internet rights, ISMG will have the text messaging rights at the stadium in Columbia. This will allow the thousands of passionate fans of both clubs to text in through their cell phones to participate in polls, give-a-ways, and obtaining additional information about the match along with the two clubs.
This game is expected to draw a very sizeable crowd and should generate substantial revenue for ISMG, as the company will be able to capitalize on both the infamy of the teams and their players. International Sports and Media Group will be receiving revenue through the small charge to utilize the text messaging service along with the pay-per-view fees to watch the match via ISMG's www.soccertv.tv internet site. A game of this level is a very big arrangement for any company and ISMG plans to make the most of this opportunity.
Manolo Cevallos, President of ISME said: "This game between Boca Juniors and Millionarios is exactly the type of game the ISMG wants to be a part of. This is just the beginning of quality soccer games that the company plans to participate in to increase revenue while at the same time promoting professional soccer around the world. This will also allow us to take the next step which will be to promote professional soccer matches worldwide. Also, a portion of the proceeds from the text messaging campaign will go directly to the drug prevention program."
About International Sports and Media Group
International Sports and Media Group is a sports and news marketing communications firm focused on increasing brand awareness using its expertise in the sports and media sectors, with services including marketing, product development, branding, corporate communications, public relations, hospitality, sponsorship and the new Premium Text Messaging Sport and Media marketing programs from Smart SMS. For more information on the Company, please visit www.ismg.info, www.soccertv.tv or www.ussocceruk.com.
About American IDC
American IDC Corp., a public company (Pink Sheets:ACNI), is an internet entertainment company that specializes in mobile marketing campaigns for major brands. American IDC owns and operates the SMART Text Messaging technology. This technology, which was originally developed and deployed in Europe, provides keen insight into the consumer market in creating branding and marketing campaigns that produce results. To date, Smart has successfully launched over 300 campaigns worldwide. Both Smart and American IDC are headquartered in Los Angeles with additional presence in New York, Europe, Mexico, South America and Asia.
SOURCE: International Sports and Media Group
International Sports and Media Group
Yan Skwara, 858-488-7775 ext 204
Yskwara@aol.com
Manolo Cevallos, 310-484-9344
manoloCevallos@aol.com
or
AmericanIDC
Gordon Lee, 310-445-2599
lee@americanidc.com
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