Garmin Chooses SiRF as Supplier on Selected New Garmin Devices
biz.yahoo.com
Tuesday August 30, 5:30 pm ET
OLATHE, Kan., Aug. 30 /PRNewswire-FirstCall/ -- Garmin International Inc., a unit of Garmin Ltd. (Nasdaq: GRMN), a leading provider of navigation, communication and information devices, and SiRF Technology Holdings, Inc. (Nasdaq: SIRF), a leading provider of GPS-enabled location technology, today announced they have entered into an agreement to incorporate SiRF architecture into a range of Garmin devices. Under the terms of the agreement, Garmin will integrate SiRF's SiRFstarIII architecture on selected Garmin units.
"As the market for new GPS-enabled devices grows, we continue to introduce feature-rich products designed to improve people's everyday lives," said Gary Kelley, Garmin's vice president of marketing. "SiRF's high sensitivity architecture is well-suited for some of our soon-to-be-announced products, and will help us achieve our mission of enhancing the GPS experience. We look forward to working with SiRF on these devices."
The SiRFstarIII is SiRF's flagship architecture. With its 200,000 correlators, the SiRFstarIII GPS technology will continue to provide Garmin users with the industry-leading GPS performance they have come to rely upon when purchasing a Garmin device.
"As an early pioneer in GPS-enabled consumer devices, Garmin has developed a well-deserved reputation for market leadership and customer satisfaction," according to Kanwar Chadha, founder and vice president of marketing for SiRF. "Garmin's endorsement of SiRF's GPS architecture is a clear validation of our strategy of becoming the GPS architecture supplier of choice. We look forward to working with Garmin in driving our shared vision of bringing the benefits of GPS to mainstream consumers."
About Garmin
Garmin International Inc. is a member of the Garmin Ltd. (Nasdaq: GRMN) group of companies, which designs and manufactures navigation, communication and information devices -- most of which are enabled by GPS technology. Garmin is a leader in the general aviation and consumer GPS markets and its products serve aviation, marine, outdoor recreation, automotive, wireless and OEM applications. Garmin Ltd. is incorporated in the Cayman Islands, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. For more information, visit Garmin's virtual pressroom at garmin.com or contact the Media Relations department at 913-397-8200. Garmin is a registered trademark, of Garmin Ltd. or its subsidiaries. Anticipated product availability dates are based on management's current expectations and are not guaranteed |
