SSTY may come out of this yet... now all we need is mms..
2005-10-20 06:30:05
Sure Trace Security Corporation Announces Cooperation Agreement With Brand315.com in China
BEIJING, China and PHILADELPHIA, Oct. 20 /PRNewswire-FirstCall/ -- Sure
Trace Security Corporation (OTC: SSTY - News) announced that True Product ID
Technology (Beijing) Limited, formerly Sure Trace Technology (Beijing)
Limited, a 50-50 JV of its 85% Subsidiary, True Product ID Technology Limited,
formerly known as Sure Trace Asia Limited (STA), and Beijing Suneray Zexin
Technology Limited has completed a cooperation agreement with The National
Brand Cartel Anti-Counterfeit Cooperation Network - Brand315.com.
Brand315.com is established under the authorization of the Ministry of
Quality Supervision, Inspection and Quarantine of the People's Republic of
China. It is a network introducing anti-counterfeit technologies, services and
law enforcement for branded products. In attendance at the signing of the
agreement were Mr. James MacKay, Chairman of SSTY; Mr. Li Ning, President of
True Product ID Technology (Beijing) Limited; Mr. Zhao Zeyuan, director of the
Brand Protection, China National Joint Rights Maintenance Cooperation Network
of Brand Enterprises; Mr. Qi Xuan, secretary-general of China Association for
Technical Supervision Information.
The signing ceremony was held on September 28, 2005 at the China National
Institute of Standardization. Due to a national holiday, the finalization of
all required documentation was not completed until recently. In the ceremony,
speeches were made by Mr. Qi Xuan, Mr. Li Ning and Mr. James Mackay. Mr. Qi
Xuan awarded the JV, True Product ID Technology (Beijing) Limited with an
honor certificate of "Promotion Unit of Anti-counterfeiting Technologies
Application Designated by Protected Key Brands of China National Joint Rights
Maintenance Cooperation Network of Brand Enterprises Market Inspection
System".
Mr. Qi Xuan also awarded Mr. James Mackay with a letter of appointment as
the "Vice Chairman of China National Joint Rights Maintenance Cooperation
Network of Brand Enterprises". Mr. James Mackay was named Vice Chairman of
Nation Brand 315 Cartel. Brand315 provides security labels to the top 600 of
China's national brands. Their clients cover all areas of consumer goods and
collectively their clients distribute substantially into the billions of units
of goods.
In step with the Peoples Republic of China Government' initiatives to stop
counterfeiting and contraband, Brand315 has been searching for technology to
augment its current products. Management of SSTY believes that SSTY's S-DNA
brand protection technology works well with Brand315 label systems as S-DNA
can be easily applied to the labels.
Mr. Li, President of True Product ID Limited stated, "We are very proud of
this agreement. We view Brand315.com as a perfect partner for True Product ID
as they already have a strong business relationship with many of China's major
Brands and give True Product ID a tremendous opportunity to close business
quickly."
Mr. James Mackay added, "Brand315.com has the full support of the
Government of China. Both the Government and the Brands are committed to
stopping counterfeiting and together we offer a powerful solution at an
affordable price."
In other news, SSTY has commenced the search for a Chief Operating Officer
for its Chinese operation. As part of its search, SSTY has updated its web
pages to include a Jobs and Careers section as SSTY anticipates the need for
additional staff to meet its obligations to support the efforts of STA and its
Joint venture Partner, True Product ID.
GodBless-ND
c |
