VWKM -- Vision Works Media Group, Inc.
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New Screen TV Announces New Direct Ad Sales Link & 2006 Advertising Rates
ORLANDO, Fla., Oct 26, 2005 (BUSINESS WIRE) -- Vision Works Media Group, Inc. (Pink Sheets:VWKM) and wholly owned subsidiary New Screen Television, Inc. have announced the creation of a direct link to the company's advertising sales group and have announced new 2006 advertising rates, effective and available November 1st, for New Screen TV.
The company has established new advertising rates to reflect the broader audience New Screen TV will reach as the company transitions to broader distribution via cable, satellite, and fiber-to-the-home systems. Rick Erikson, New Screen TV's General Manager, said, "We are establishing our new rates to reflect the successful evolution we are undergoing to national distribution. Our old rates were based on advertising inventory that was local to Orlando only. Our advertisers are going to be changing now right along with our rate card - we are welcoming new national brands and products."
The new rates are available by contacting New Screen TV's advertising sales group directly at: adsales@newscreen.tv.
New Screen TV derives its revenues from subscription fees paid to the company by the company's affiliates (pay-TV distributors - cable, satellite, and fiber-to-the-home systems), and from advertising fees paid to the company from advertising on the channel. Naseem Shah, New Screen TV's Director of Programming said, "New Screen TV has an outstanding amount of advertising inventory available: six minutes of ad time are available every half-hour, which equals twelve minutes of ad time per hour. That gives us nearly 300 minutes of ad time per day, 365 days a year."
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