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Non-Tech : Any info about Iomega (IOM)?

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To: Bill Ulrich who wrote (30120)9/14/1997 9:36:00 PM
From: Alan Rosen   of 58324
 
Nice article appeared in the Sunday edition of the Chicago Tribune in which the tech writer (Coates) selected the Zip as one of three "must have" accessories. The article appeared in the Business Section. The author is a very straight-forward, no hype sort and made a very strong case for the product, aknowledging that some initial glitches are possible but that they are all correctable. Indicated that he has used the drives for a number of years with absolutely no hardware or software problems.

Advertising in the Chicago market is also very strong. Almost every print ad features some IO products and almost every area retailer's fliers have a least one and sometimes two pages devoted to Iomega products.

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