Step back and take in the big picture.. A sea change in management turnover is presently occurring at MRV..
From Noam q3cc
During 3Q05, the Co. effected a number of important organizational changes. Effective 09/01/05, the Co. announced the appointment of Frank Krause as Corporate VP and General Manager, MRV Germany. Additional appointments include the internal promotion of two SVPs who handle sales of MRVC's products in EMEA and Asia-Pacific region (Chen Gnossar and Marco Hartog), as well as nominating new General Manager for the Chatsworth (California) Product Division. The Co. has revamped its US federal sales team, recruited an accomplished director of channel management and increased its sales organization worldwide. Six additional sales resources are now in process of joining MRVC.
Yes, much more change than the market fully realizes has taken place in the last few months..
Especially now with the departure of Shay....
In the Spring, Diana Hayden leaves and Tim Kcehowski is out as Dir of Fed Sales; Joey Romero becomes Dir. of Corp. Communications etc. Later Robert Sowell becomes new Director of Federal Sales..
and there are others…………….
Nuovo management internazionale per Tecnonet --- June 28 2005
Tecnonet Spa; Mauro Sampietro out; new local management and Noam and Shlomo on the Board; Shlomo interim President...
La capogruppo MRV entra nel consiglio di amministrazione della società
Il consiglio di amministrazione di Tecnonet S.p.A., società controllata da MRV Communications Inc. (Nasdaq: MRVC), ha ratificato due nuove nomine relative al top management della società. Noam Lotan e Shlomo Margalit, rispettivamente CEO e chairman of the board di MRV, assumono nuove cariche nel consiglio di amministrazione del system integrator.
Mr. Noam Lotan, CEO di MRV, è il nuovo membro del Consiglio di Amministrazione di Tecnonet mentre Shlomo Margalit presidente di MRV, diventa Presidente della Società ad interim. Gli attuali manager di Tecnonet sono stati confermati nelle loro cariche: Giuliano Maurizi nel ruolo di CEO e Fabio Magi in quello di CFO. Mauro Sampietro, ex presidente e CEO, esce definitivamente di scena e non ricopre più alcun ruolo operativo né di rappresentanza all'interno del consiglio di amministrazione o in altri organi aziendali.
fullpress.it
MRV Germany; Jurgen Windler [Juergen Windler ist nicht mehr Geschaeftsfuehrer] out... Frank Krause new GM of Germany...
Crystal Master, Director, Channel Programs,
Crystal Master, is so new, that they haven't yet taken her off her old job yet...
Partners Overview
"Actelis' vision of expanding deployment of Ethernet services through the use of existing copper infrastructure will be achieved through relationships with our strategic partners. Our partners' expertise in network infrastructure design, consulting, strategy and implementation will enable customers to recognize the savings and value of rapid deployment."
Crystal Master, Director, Channel Programs, Actelis Networks
actelis.com
Now Shay G out as CFO; Kevin Rubin in.
And … a New Director..
And Blueshirt…….
This release is hot off the presses and is important for the way it headlines MRV as the actor; not some mysterious VAR...
Italian Business Digest December 5, 2005 12:33 PM EEST
MRV Communications Italy Appoints Three Enterprise Managers
MRV Communications Italy, a subsidiary of U.S communications equipment maker MRV Communications Inc., has appointed three new managers to be in charge of its enterprise operations, it was reported on December 2, 2005.
Gianluca Benenati has been appointed enterprise business development manager for MRV Communications Italy's operations in northern Italy, and Claudio Vesco has been named enterprise business development manager for the company's business in northeastern Italy. Massimo Romagnoli has been appointed senior sales account manager.
The appointments of the three new managers at MRV Communications Italy is part of MRV Communications' strategy to increase the number of its employees in Italy, the United States and Germany, which are considered by the company as its most important markets.
Italian networking products distributor EDSlan recently became the master distributor for the entire MRV Communications' product range.
www.fullpress.it
Another expanded version of the PR from another source..
fullpress.it
MRV si espande in Italia
Autore: roberto daveti - Pubblicato il 02/12/2005 -
In particolare, la filiale italiana di MRV inserisce tre nuove figure che si occuperanno di sviluppare, con differenti modalità, il mercato Enterprise
il fine di ampliare la propria struttura ed incrementare le opportunità di business, MRV COMMUNICATIONS, INC. (Nasdaq: MRVC), fornitore leader di soluzioni di accesso, servizi e componenti ottici per reti Ethernet metropolitane, sta conducendo una campagna di rafforzamento del proprio organico nelle aree attualmente ritenute più strategiche: Stati Uniti, Germania ed Italia. In particolare, la filiale italiana di MRV inserisce tre nuove figure che si occuperanno di sviluppare, con differenti modalità, il mercato Enterprise. Si tratta di Gianluca Benenati, Enterprise business development per l'area Nord, Claudio Vesco, Enterprise business development per l'area Nord Ovest e di Massimo Romagnoli, senior sales account.
Per MRV, l'Italia rappresenta uno dei mercati con il più alto potenziale di crescita sia a livello Enterprise, sia verso i carrier. In questo contesto, la società rafforza la propria partnership con la controllata EDSlan conferendole il ruolo di master distributor per l'intera gamma di prodotti. Ciò consentirà di razionalizzare e ottimizzare il supporto commerciale, tecnico e logistico su tutto il territorio nazionale. EDSlan ha un ruolo di primo piano nel panorama della distribuzione italiana ed è un interlocutore qualificato per rivenditori e system integrator di ogni dimensione.
"L'ampliamento dell'organico a livello europeo consentirà a MRV di supportare meglio i propri Clienti - dichiara Chen Genossar, senior vice president di MRV. - L'aumento della presenza territoriale è parallelo al crescente impegno del gruppo nello sviluppo di soluzioni avanzate, come ha dimostrato la recente introduzione delle tecnologie di service aware networking." "L'Italia è un mercato strategico per MRV - conclude Nicola D'Innocenzo, responsabile della filiale italiana. - Il rafforzamento della nostra struttura attraverso l'inserimento di figure qualificate è un passo fondamentale per intraprendere sui clienti attuali e potenziali un'efficace e continua azione di informazione e promozione delle nostre soluzioni tecnologiche".
An imperfect web translation
MRV expands in Italy
Author: roberto daveti - Published the 02/12/2005 - (Dec. 2, 2005 --- Europe has the dates backward)
The Italian branch (office) of MRV appoints three new sales managers to develop, with different modality, the Enterprise market
With the aim of widening their structure and to increase the opportunities of business, MRV COMMUNICATIONS, INC. (Nasdaq: MRVC), optical supplier leader of access solutions, services and members for metropolitan Ethernet networks is leading a campaign to strengthen their organic presence in strategic areas: United States, Germany and Italy. In particular, the Italian branch (office) of MRV has appointed three new figures with responsibilities to develop, with different modality, the Enterprise market; Gianluca Benenati, Enterprise business development for the North, Claudio Vesco, Enterprise business development for the NorthEast and Massimo Romagnoli,, senior sales account manager.
For MRV, Italy represents one of the markets with great growth potential to increase is the Enterprise level, and towards the carrier. In this context, MRV strengthens its own partnership with its controlled subsidiary EDSlan conferring on them the role of master distributor for its entire range of products. That will concur to rationalize and to optimize the support trades them, technical and logistic on all the national territory. EDSlan has a prominent role in the panorama of the Italian distribution and is a qualified interlocutor for retailers and system integrator of every dimension.
"The widening of the organic presence to a European level will allow MRV to support their own Customers better - Chen Genossar, senior vice president of MRV declares. - the increase of the territorial presence is parallel to the engagement of the group in the growing development of advanced solutions, as demonstrated by the recent introduction of the technologie "service aware networking."
"Italy is a strategic market for MRV - concludes Nicholas D' Innocenzo ,who is responsible for the Italian branch (office). - the strengthening of our structure through the insertion of qualified figures is a fundamental step in order to undertake on the customers puts into effect them and upgrades them an effective one and continues action of information and promotion of our technological solutions ".
Although these are just some regional sales managers, when viewed together with the rest of the mosaic these moves seem significant...
Shay's replacement gets all the attention and is important, but this expression of strategic purpose and focus on the networking business in Germany and Italy is equally significant and coming at the same time, gives context to the recent changes in Germany (Frank Krause) as well as in the US with the hiring of dozens of new sales engineers and others.......
These changes signal to me a determined effort by MRV to shake off the lethargy of the last five years and evolve forward into a profitable (maybe) network equipment company..
Over the last year, we have watched MRV build a suite of Metro Ethernet Access products to address the networking equipment market -- A market in which in the US, I believe, they have not previously participated in any meaningful way...
For MRV, the development of the DaVinci switches, the OS9000 and the soon to be announced OSM6500 edge router is an effort to break into the US networking equipment market for what really will be the first time.
This emphasizes, at least to me, the next year or so may well be MRV's last chance at gaining network equipment customers in the US, maturing into a real network equipment company and leaving Luminent and the commodity optical components business behind.
[I think these management and staffing changes also reflect that now MRV must realize this too.]
hedge
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