EFSF: SCOTTSDALE, Ariz.--(BUSINESS WIRE)--Jan. 23, 2006--Patricia Ross-Gruden,  President and CEO of eFoodSafety.com, Inc. (OTCBB:EFSF), announced today that  eFoodSafety.com, Inc. has been selected by The KonLin Letter as the .1 Stock  Pick for 2006. The KonLin Letter reiterates its "Strong Buy" recommendation of  EFSF stock.
  According to The KonLin Letter, eFoodSafety.com, Inc. has reorganized itself  into a dynamo in less than a quarter, unlike any other low-priced stock followed  in all of The KonLin Letter's history.
  The KonLin Letter, a 25-year-old investment advisory newsletter noted for its  fundamental and technical analysis of individual stocks and market movements,  does not accept compensation for its analyses of selected companies. The report  includes a review of the latest developments of the Company, the Company's  market position and potential advantages, along with fundamentals and  statistics.
  Konrad Kuhn, publisher of The KonLin Letter, cited the following reasons for his  2006 recommendation on EFSF:
  -- Avian Influenza formulation for hard and porous surfaces has completed  testing with 100% efficacy, while the Avian Influenza ingestible formula will  soon undergo human clinical trials on Influenza Virus strains A & B - the Bush  Administration in November 2005 proposed a $7.1 Billion budget to combat Avian  Influenza in 2006
  -- Anthrax Sporicidal is 100% effective on eradicating Anthrax's surrogate  organisms, Bacillus Subtilis and Clostridium Sporogenes, on hard and porous  surfaces and is expected to receive EPA approval in 2006
  -- Cinnergen(TM)'s Direct Response Marketing Campaign is performing well with a  National TV campaign underway within a $132 billion diabetes market
  -- Citroxin Cleaner was sold to aid and assist the clean-up in Louisiana,  specifically to eradicate "black mold" in the Lake Charles, Louisiana area - EPA  Registration on this product is anticipated shortly
  -- Talsyn(TM) CI/bid Scar Cream's sales are at pace with the Company's initial  expectations capturing a share of the $4 billion scar cream market
  The KonLin Letter concurs with management that revenue growth should continue  through the 3rd quarter ending January 31, 2006, while the 4th quarter ending  April 30, 2006 should be when revenue growth begins to hit its stride.
  About KonLin Research & Analysis Corp.
  The KonLin Letter, www.KonLin.com, chooses low-priced stocks to analyze, with an  emphasis on emerging growth and special situations poised for explosive price  appreciation. The KonLin Letter has constantly been one of the leading  publications on Wall Street. It has been rated one of the best performing market  letters in the nation, offering a unique service that each month recommends five  low-priced selections, including a featured stock of the month. EFSF was  the featured stock in the month of September 2005.
  About eFoodSafety.com, Inc.
  eFoodSafety.com, Inc. is dedicated to improving food and health conditions  around the world through its innovative technologies. The company's Knock-Out  Technologies, Ltd. subsidiary has developed an environmentally safe sporicidal  product formulated entirely of food-grade components that eradicates anthrax and  a germicidal product that kills six major bacteria: E-coli, Listeria,  Pseudomonas, Salmonella, Staphylococcus, and Streptococcus, Avian Influenza,  and Black Mold. The sporicidal product has completed its final  efficacy laboratory study requisite for EPA registration. In the study,  it eradicated both Clostridium Sporogenes and Bacillus Subtilis with  100% efficacy on both hard and porous surfaces. The company's MedElite, Inc.  subsidiary distributes clinically proven products to physicians who then  prescribe the products for their patients. It is the exclusive U.S. and  worldwide distributor of the Talsyn(TM)-CI/bid Scar Cream that has been  clinically proven to facilitate and improve the appearance, redness and strength  of scars (www.talsyn.com). The company is also is a distributor for  Cinnergen(TM), a non-prescription liquid whole food nutritional supplement that  promotes healthy glucose metabolism (www.cinnergen.com), and most recently  became a distributor for Trimmendous(TM), a weight loss formula focusing on the  body's 24-hour metabolic processes. |