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Daimler nears decision on U.S. Smart launch -paper
Sun Feb 26, 2006 10:02 AM ET
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FRANKFURT, Feb 26 (Reuters) - DaimlerChrysler (DCXGn.DE: Quote, Profile, Research) is leaning in favour of launching its struggling Smart minicar brand in the United States, its chief executive told a German newspaper on Sunday.
"It is now more likely that we will decide in favour of, rather than against (entering) the U.S.," Dieter Zetsche told Handelsblatt newsaper in an interview released in advance of publication on Monday.
A decision on launching the next generation of Smart two-seaters in the United States is expected in the first half of this year, Zetsche said.
Smart narrowed its operating loss in 2005 from about 600 million euros ($714 million) in 2004, Zetsche told an analyst conference call earlier this month.
While Zetsche has said he wants to give the unit time to achieve its target of breaking even next year, he has also given investment bank Goldman Sachs (GS.N: Quote, Profile, Research) the task of screening parties potentially interested in buying the brand.
Separately, Zetsche told Switzerland's Neue Zuercher Zeitung newspaper in an interview published on Sunday that the company had received a range of enquiries about possible cooperation arrangements for the Smart brand. He described them as ranging from dumb to interesting.
"We have asked Goldman Sachs to examine and evaluate the proposals," he said.
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