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Technology Stocks : Alphabet Inc. (Google)
GOOGL 317.64-0.8%1:04 PM EST

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To: Lizzie Tudor who wrote (9720)4/21/2006 4:34:17 PM
From: Lizzie Tudor  Read Replies (2) of 15857
 
this is kind of a "listing fee" for adwords to keep out the riff raff imho. Some people don't like it but it benefits some customers too. The whole thread on wmw has a few posts.

Google has announced changes to their Adwords API program. Starting July 1, users will no longer have limited quotas. Instead, they will have unlimited use of the API, but pay a fee of .25/1000 quota units.

Link to announcement at Google Groups:

groups.google.com

Link to new API terms:

google.com

Reaction seems mixed. Some are incensed at having to pay. The requirement for commercial apps to implement the entire API remains, and I think is a problem - it makes it impossible to develop commercial niche apps.

This is, however, a big win for small advertisers and developers. Previously, they were locked-out of API use by extremally low quota allocations. (Typically, 15,000 units/month.)
webmasterworld.com
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