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I just discovered this thread. I heard about Whole Foods buying Bread and Circus a couple of months ago, then promptly forgot about it. I live in the Boston area and I think I can say that Bread and Circus is probably the most successful store in this area. All of the stores are ALWAYS packed and they deliver very high quality consistent products, of course at high prices. Actually, though most people (including me) are somewhat shocked at the high prices, the prices are actually a little cheaper than at your typical small health food store, believe it or not. Two Trader Joes just moved into Boston and I finally went there and was really impressed. Great stuff and amazing prices. They possibly could hurt B&C if there were more of them, but just 2 won't mean anything. Anyway, looking at the stock price of Whole Foods I see it's triple in less than a year. I definitely wouldn't buy it here. Might be more interesting as a short, but I'd need to know more about it. Seems like the yuppie crowd never gets hurt in any of these downturns so they probably are playing to the right audience. I don't know, all those BMW's, Volvo's, and mindless liberal politics sometimes gets to be too much for me. Just once, it might be fun to see the yuppies have to actually search to find the prices on those expensive items. But it'll never happen. The yuppies elected Bill Clinton (another yuppie) and the politicians won't let it happen. |
