HMSC- A simple breast cancer screening device Message Board

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Biotech / Medical : HMSC- A simple breast cancer screening device

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To: (no name provided) who wrote (17)	9/24/1997 11:02:00 PM
From: Geigartt	of 246

I'm not surprised they are selling. I just received the investor's package and it is not very professional. It contained a reprint from the Wall Street Corp. Reporter dated 1/19/97; it was under a byline "interviewed by Richard Franklin" but not one question was asked. It consisted of 100% quotes from CEO, Donald Brounstein -- sort of like a paid ad. Here are a few quotes. "We have hired an operations manager from a major medical device manufacturing firm, in whom we have a lot of confidence...." [a gem of self promotion] "We are right on schedule to market the product in the second quarter of 1997." I guess their confidence is on the wane because as the root message here says they are now hoping to market in October, or is it test market? There is no mention of testing this product in the ad. Wouldn't any malpractice conscious Rx demand extensive testing?? "HumaScan is literally a lean, mean, manufacturing, sales and marketing machine." Hmmm. "This is a market that we fully understand and have addressed on many fronts with a variety of products." Does the term "class action" mean anything to Mr. Brounstein? Could be termed false and misleading (see next paragraph). Maybe Mr. Brounstein is referring to Lee Surgical, where he was CEO til it was bought out by PSS (he's now a director at PSS, more self promotion). But as of now, they have one product which is behind schedule whose license runs out next March. Under "Research and Development budgets" -- "Currently we are not conducting additional ...[R/D]... of other products until the BreastAlert nears completion...Expect to see some things down the road." They are a one product flash. If this doesn't go, the only thing they will see down the road is a STOP sign. "We want to be a visionary company with clarity..." Wannabe?? Really. OK, these are a few sentences, out of context. The first thing they need to do is hire a copywriter/PR person to keep this CEO from sounding like he's just out of high school. Yes, I'm short a few shares. Why are the insiders selling?

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