Infoseek's Position as Internet Leader Confirmed by New
Research
PR Newswire - September 24, 1997 08:06
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New Syndicated Research Ranks Infoseek as One of the Top Two Search &
Navigation Sites in Total Audience Reach
SUNNYVALE, Calif., Sept. 24 /PRNewswire/ -- Infoseek is one of the top
five most widely used Internet sites, and ranked second in audience reach
among the major search and navigation brands, according to a recently released
RelevantKnowledge study.
The study showed Infoseek as serving 7.9 million unique users during the
month of August, placing the service just behind America Online and ahead of
both Excite and Lycos during the same period.
Atlanta-based RelevantKnowledge conducted the research with a Java meter
that records usage patterns of panel members at home, at work and at college.
By measuring these three primary access points and expanding beyond Internet
usage in the home, RelevantKnowledge has completed one of the most accurate
assessments of Web traffic today.
Relevant Knowledge released the following list of rankings using
panel-based national audience projections from the month of August.
Rank Site Unique Visitors
1. Yahoo! 14,822,302
2. Microsoft 12,012,202
3. Netscape 10,824,802
4. America Online 8,251,103
5. Infoseek 7,946,467
6. Excite 7,597,988
7. Geocities 7,127,869
8. MSN 6,170,267
9. Lycos 4,883,459
10. AltaVista 4,657,826
11. CNET 3,976,232
12. ZDNet 3,521,996
13. Webcrawler 3,233,339
14. RealAudio 2,260,248
15. Four11 2,202,307
16. Pathfinder 2,129,904
17. Hotmail 1,936,296
18. ESPN 1,931,467
19. Tripod 1,754,563
20. Compuserve 1,720,862
"Independent research that measures unique users and total audience reach
is essential in this market," said Infoseek CEO Harry Motro. "We support the
efforts made by these researchers, and endorse the growing trend toward
getting reliable audience measurement data on the Internet."
Infoseek's service has enjoyed an impressive growth rate in traffic since
its inception, including a quarterly increase of 29 percent from March 1997 to
June 1997.
About Infoseek
Based in Sunnyvale, Calif., Infoseek Corporation (Nasdaq: SEEK) provides a
leading, free Internet navigation service. Infoseek is one of the most
frequently visited sites on the Internet because its easy-to-use product
allows new, as well as experienced users to find efficiently the information
they need on the Web and from major news sources. Infoseek also offers the
world's largest directory of Web sites organized by topic. Infoseek's
navigation service has won numerous industry awards for its precise, relevant
responses. The company's World Wide Web site and Internet navigation services
can be accessed at infoseek.com.
NOTE: Infoseek, Ultraseek and the Infoseek logos are trademarks of
Infoseek Corporation, which may be registered in certain jurisdictions. Other
trademarks shown are trademarks of their respective owners.
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