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Technology Stocks : Shutterfly
SFLY 50.970.0%Sep 25 5:00 PM EST

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To: Done, gone. who wrote (34)11/2/2006 12:44:14 PM
From: Uncle Frank  Read Replies (1) of 82
 
David Gardner Said What?

Shutterfly (Nasdaq: SFLY) -- Underperform over the next few weeks

Sorry, I just don't believe this is an interesting or compelling business. Already now a loser IPO from the get-go. And not a brand that for me has positive associations or any real resonance. In fact, I'm always slightly annoyed when somebody forwards me a link to their photos that they put up on Shutterfly (not that it happens much these days). And the Shutterfly e-mails I continue to get despite having signed up just once for the site years ago are now consigned to the spam filter. Nothing personal, SFLY -- I'm sure you were started by dreamers, like the rest of us. But dream harder about a sustainable competitive business model.

That said, I only hope to leave this one in for a few weeks and grab a few points -- I don't think SFLY is going outa business anytime soon ... unlike a few others among my Underperformers.

fool.com
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