Lightbridge and Trans Union Introduce New Fraud Prevention
Technology For the Telecom Industry
ORLANDO, Fla.--(BUSINESS WIRE)--Sept. 30, 1997--CTIA Wireless Fraud '97, Lightbridge Booth No.416--
Delivers the Industry's Only Subscription Fraud Solution to Offer
Risk Assessment/Scoring Capabilities; CTIA Wireless Fraud '97/Hilton
at Lake Buena Vista
Lightbridge, Inc. (NASDAQ:LTBG), a leading provider of customer acquisition and retention solutions for the global
telecommunications industry, and Trans Union Corporation today announced the introduction of the Fraud Detect Model, a
new fraud scoring technology for the telecom industry. This exclusive agreement with Trans Union, the nation's leading
consumer information company, will result in the telecommunications industry's only subscription fraud solution to offer risk
assessment and scoring capabilities.
Under terms of the agreement, Lightbridge will customize and integrate Trans Union's risk assessment and scoring technology
with Fraud Detect(TM). Fraud Detect is a multi-faceted fraud detection tool, provided under a previous agreement with Trans
Union, that analyzes an applicant's Social Security number, date of birth, address, telephone number and driver's license
information and identifies any discrepancies. Fraud Detect is also part of Lightbridge's Fraud Sentinel(TM) suite of
pre-screening tools for detection and prevention of subscription fraud. The scoring technology, called the Fraud Detect Model,
will review Fraud Detect's error messages, such as date-of-birth and Social Security number discrepancies, and apply alerts in
the form of a numeric score that will represent the likelihood of fraud. The score generated from the Fraud Detect Model,
combined with Fraud Detect's error messages, offers carriers a more powerful method for recognizing new or unusual patterns
to identify fraud probability.
``Coming on the heels of Lightbridge's recent announcement to acquire Coral Systems, a developer of fraud and churn
solutions, this relationship with Trans Union furthers our commitment to provide the industry's most effective subscription fraud
prevention solution,'' said Michelle Wheeler, Lightbridge's product marketing manager. ``The relationship also strengthens
Lightbridge's Telesto(TM) offering, the industry's only network of integrated customer acquisition and retention solutions.''
``Lightbridge and Trans Union are aligning once again to address one of the biggest issues facing the telecom industry today,''
said Dennis Manning, vice president of Trans Union's Business Diversification Group. ``Fraud Detect, the result of our first
partnership, has made significant strides in helping carriers combat subscription fraud at the point of sale, and we anticipate the
Fraud Detect Model will further Lightbridge's leadership position in this area.''
Available in October and sold separately, the Fraud Detect Model will require Fraud Detect to operate.
About Lightbridge
Lightbridge, Inc. (NASDAQ:LTBG), based in Burlington, Mass., is a leading provider of software-based services that help
global telecommunications carriers quickly acquire customers and retain them over time. Lightbridge has leveraged its credit
processing expertise into solutions that help carriers quickly and cost-effectively provide bundled services through new
channels. Telesto, Lightbridge's network of integrated customer acquisition and retention solutions, provides best-in-class
credit, fraud, churn, channel and market performance solutions to such clients as AT&T Wireless, BellSouth Mobility DCS,
Omnipoint Communications, PrimeCo Personal Communications and Sprint PCS. It is the only complete, workflow-enhanced
system for customer interaction in the converged telecommunications marketplace. Additional information on the company can
be found on the Web at lightbridge.com .
Telesto and Fraud Sentinel are trademarks of Lightbridge Inc. Fraud Detect is a trademark of Trans Union. All other
trademarks and registered trademarks are the properties of their respective owners.
Contact:
Lightbridge, Inc. Neva Group
Kate Strong Melanie Hache/Monique Klares
(781) 359-4852 (617) 441-4000 x243/246
kstrong@lightbridge.com mhache@neva.com
mklares@neva.com |
