Advanced Micro Devices - Moderated (AMD) Message Board

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Technology Stocks : Advanced Micro Devices - Moderated (AMD)

AMD 221.02

+6.4%

3:59 PM EST

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To: aleph0 who wrote (226306)	2/18/2007 8:17:37 PM
From: Frank13	Read Replies (1) of 275872

aleph0, Probably now too late... .. as Intel is shouting "World's Best Processor" on TV everywhere ! .. while they still have the lead in comic benchmarks! Maybe not too late. AMD did convince the market that Mhz alone was not what people should be buying. They need to convince the market that comic benchmarks are not what it should be buying, but something else (that makes its chips shine). They need their chip to be different (if not better) and market that difference. I think AMD is going that route with energy efficiency or total cost of ownership. AMD's platform strategy is along that line too. This is why I think Barcelona will be a good balanced chip, but not necessarily a better performer than Intel's quad server chip in terms of raw speed. But that's ok if AMD's marketing department is clever and convince buyers that they need to pay a premium for its cpu based on whatever characteristic makes its chip shine.

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