"...Book sellers, Senators, Congressmen, media personalities and even clergy are always after the same audience as Imus’s advertisers: affluent, educated and influential men, many of whom not only buy books, but count as swing voters. Imus’s show, while politically charged, skews neither right nor left, which makes it a refreshing switch from the wing-nut harangue of Rush Limbaugh, Sean Hannity or the Air America Crew. “I don’t know anyone in Washington who doesn’t listen to Imus or watch him on TV,” says CBS News and Face The Nation anchor Bob Schieffer, a frequent guest, who politely admitted to me the show has become a more valued outlet for many DC elite than either of his programs. “I get more feedback off my spots on Imus than from my own shows,” laughs Schieffer.
What's interesting is that this is not the first time Imus has used racial 'humor' to fuel his show. Given his audience and presumably their acceptance of his format, it shows you that we are not nearly as advanced on these issues as we would like to think.
What will they [his audience] do now? |
