Corel - What is the deal with this company? Message Board

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Technology Stocks : Corel - What is the deal with this company?

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To: White Shoes who wrote (276)	8/22/1996 1:28:00 PM
From: Thomas DeGagne	of 347

Sports advertising makes sense for consumer products companies such as Molson, Coke, PG, etc. because everyone uses these products, sometimes even at a game. But for a software company? What is the correlation between hockey fans or women's tennis and software buyers? Pretty low. I have no problems with advertising in computer publications because people who read them are interested in computers and probably own one. Sports advertising doesn't make sense for a mid size software company.

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