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Technology Stocks : Gears of War: Next-Generation Consoles Duke it Out

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From: Wyätt Gwyön7/9/2007 1:10:07 PM
of 12
 
PS3 price to be lowered to expensive from ludicrous. now it'll be easier than ever to afford not to buy one. it's been only nine months since the PS3 was introduced. this smacks of desperation.
(from WSJ)
Sony Cuts PlayStation 3 Price to Lift Sales
By NICK WINGFIELD
July 9, 2007; Page B4

Sony Corp., responding to one of the biggest criticisms of its new videogame console, slashed the price of the PlayStation 3 by $100 in an effort to increase sales.

The price cut, effective in the U.S. beginning today, reduces the cost of the PS3 to $499. The move, on the eve of a big games-industry conference in Los Angeles, was widely expected within the games business. Sony has suffered from slow PS3 sales since the product went on sale in November, in part because it was far more expensive than rival systems from Microsoft Corp. and Nintendo Co.
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