Lightbridge Launches New Domino-Based Web Site to Provide Easier
Access to Industry, Corporate and Product Information
BURLINGTON, Mass.--(BUSINESS WIRE)--Oct. 7, 1997-- Lightbridge, Inc. (NASDAQ:LTBG), a leading provider of
customer acquisition and retention solutions for the global telecommunications industry, today announced it has launched a new
Lotus Domino(tm)-based Web site at lightbridge.com .
Lightbridge built its site utilizing Lotus Domino Web technology, which uses minimal HTML coding. The Web site interacts
with Lightbridge's pre-existing Lotus Notes(r) servers, enabling the company to import information obtained through its
products and services, investor, press and analyst, job applications, and Webmaster e-mail forms directly into its own Notes
databases. The Domino Web technology also enables Lightbridge to easily update and edit the site's content on the fly.
The new site includes easy-to-access information on Lightbridge's Telesto(tm) suite of integrated customer acquisition and
retention solutions, along with news, event participation and corporate, employment, and investor information. The site also
features easy navigation through Lotus Notes search engine capabilities that allow visitors to quickly search content by
relevancy to their function/department and critical business issues, as well as by Lightbridge product and service categories.
''As the pace of change in customer acquisition and retention needs increases for telecommunications carriers, so does the
reliance on timely information that only the Internet can provide,'' said Deborah Pappas, director of marketing at Lightbridge.
''By rebuilding and organizing our site to more accurately reflect the business issues facing our clients, we expect to provide
timely, informative content about the telecom industry.''
About Lightbridge
Lightbridge, Inc. (NASDAQ:LTBG), based in Burlington, Mass., is a leading provider of software-based services that help
global telecommunications carriers quickly acquire customers and retain them over time. Lightbridge has leveraged its credit
processing expertise into solutions that help carriers quickly and cost-effectively provide bundled services through new
channels. Telesto, Lightbridge's network of integrated customer acquisition and retention solutions, provides best-in-class
credit, fraud, churn, channel and market performance solutions to such clients as AT&T Wireless, BellSouth Mobility DCS,
Omnipoint Communications, PrimeCo Personal Communications and Sprint PCS. It is the only complete, workflow-enhanced
system for customer interaction in the converged telecommunications marketplace. Additional information on the company can
be found on the Web at lightbridge.com .
Contact:
Lightbridge, Inc. Neva Group
Kate Strong Monique Klares/Melanie Hache
(781) 359-4852 (617) 441-4000 x246/243
kstrong@lightbridge.com mklares@neva.com
mhache@neva.com |
