Arun,
"Good labor gets expensive pretty quickly."
That, Arun, is a neo-Marxist trap, with the completely materialist interpretation of human nature. Really, globalism IS neo-Marxist, with its total obsession with things material.
Human nature is much more complicated than just that, we have lots of drives and impulses, including a desire in most folks for personal excellence that approaches the spiritual.
If you don't like the spiritual approach, there is a more secular, almost Darwinian explanation: Man is a tool making animal. The "tool making" impulse may have developed as follows:
Stronger than our desire to accumulate "things" for the sake accumulation is the drive to create for ourselves and our loved ones a "capacity" to do things in the future. This could take the form of raising capital, but more likely it is more abstract and might include education, the accumulation of skills and a network of personal contacts that could help us in the future to accomplish things. This drive can be very powerful.
It requires a VAST propaganda effort on the part of advertisers to sustain the "consumer culture". Absent the propaganda, demand for unneeded material things will drop like a rock.
With the socks, there could be a higher purpose than "lowest cost". If people were fed a different line of "propaganda" than the one produced by the transnationals, that making our own socks is good for the country, the people will respond in a positive manner.
First, we need revolutionary change.
Slagle
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