BFCI - Braun's Fashions Message Board

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Non-Tech : BFCI - Braun's Fashions

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To: Jim Spitz who wrote (48)	10/7/1997 8:09:00 PM
From: J. Lawson	of 88

>>>>WEAK SEPTEMBER<<<< all retailers in general were a little weak in september.. today, during our twice-a-week office conference calls, our retail analyst offered some reasons, explanations, or excuses; i guess it's all how you look at it. anyway, he mentioned 2 things: 1) september was unusually warm across the country. 2) princess Di death and funeral; this situation held a lot of attention; lots of media coverage; and the saga of the funeral. this fixation on the story carried thru most of the month. so, the theory goes; and it is believable by me; this held down the shopping activity. for most retail, this is not lost sales, just delayed sales....he looks for a rebound as the weather cools...and expects this to be a very good xmas season.... BRING ON THE FROST!!!!!!!! HAPPY SHOPPING!!!!!!!!!!!!!!!!!!!!!!!!!!!!.....jl ps; jimS.---thanks for the update on RING....i've only half-assed followed it though..

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