Is that "market opportunity" I smell?
ST teams with ACS for automotive safety initiative John Walko EE Times Europe (11/01/2007 7:57 AM EDT) LONDON — STMicroelectronics has teamed with Automotive Communications Systems (ACS, Ann Arbor, MI) to develop silicon for the Vehicle and Infrastructure Integration (VII) initiative that is investigating the potential safety benefits of car-to-car and car-to-roadside communications. Contributors to VII activities include leading car companies from all continents, the U.S.government, state governments, and numerous automotive component suppliers.
The aim is to roll out on-board equipment on all new vehicles sold in North America and the Federal Government will install infrastructure on major roadways. The program is part of a plan to improve roadway safety and utilization, lower travel times, and provide better and more intelligent access to information for drivers. eetimes.com
Or just another case of Homer Simpson "fixing" his own breakfast?
Applied CEO: Electronics doing little for sustainability K.C. Krishnadas EE Times (11/01/2007 9:08 AM EDT) BENGALURU, India — The electronics industry is doing very little to achieve ecologically sustainable growth, a goal that must start with semiconductor manufacturing, a U.S. executive said.
Visiting here, Mike Splinter, president and CEO of Applied Materials Inc. (Santa Clara, Calif.), said the semiconductor industry continues to focus on increasing speed and performance rather than on more efficient energy usage. Instead, Splinter said future chip architectures must focus on optimal energy use. eetimes.com
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