Since my last, EFSF dropped to .23. Today, as it visited .22.... The ImmuneBars NR,last week, had nothing to impress and it looked like another good product ready to waste time,like most of the other eFood products, that is, until today: "eFoodSafety Appoints CPG Focus Consulting to Lead Distribution of New Immune Boost Bar(TM) 11/6/2007 Proven Marketers of Marquee Brands Like PowerBar, Birdseye, Stouffer, Toll House, Edge, and Windex to Launch National Campaign
SCOTTSDALE, Ariz., Nov 06, 2007 (BUSINESS WIRE) -- eFoodSafety.com, Inc.'s (OTCBB:EFSF) today announced that CPG Focus Consulting of Richmond, Virginia has been appointed to lead the sales and marketing efforts behind the company's new Immune Boost Bar(TM) in a national campaign targeting all classes of trade including grocery chains, mass market, convenience, drug, natural food and club stores.
The Immune Boost Bar(TM) is a delicious and comprehensive multi-nutrient product helping fortify the body's immune system. The product contains Citroxin, eFoodSafety's proprietary all-natural supplement proven effective in fighting several types of harmful bacteria. In addition, Immune Boost Bars contain forty active compounds that assist with enhancing immunity, detoxification, cleansing, and metabolic efficiency.
The principals of CPG Focus Consulting bring many years of consumer product goods experience across the aisles with number-one brands such as PowerBar, Birdseye, Stouffer, Toll House, Edge, and Windex. The company boasts over 15 years of experience in nutritional bar sales and marketing. ..."
This time, EFSF may have taken the right path. The results are still months ahead, so there should be time to buy in around .25,but CPG looks like the experience EFSF needed. alen |