RushNet & Hat Trick Beverages Complete Deal at NACS Show in Atlanta
Last Update: 1:24 PM ET Nov 14, 2007
BLUE ISLAND, Ill., Nov 14, 2007 (BUSINESS WIRE) -- RushNet, Inc. (RSHN.PK) reported today that it has reached an agreement with Hat Trick Beverages, Inc. (HKBV.PK) to market its products in the Midwest region of the U.S. The discussions leading up to this agreement have been underway since October.
RushNet and Hat Trick consummated their marketing agreement at the NACS (National Convenience Store Show) last week in Atlanta. The Marketing Plan includes Hat Trick's PUMPED Fitness Water, and Vitamin-Packed ROADKILL Beverages, two new and unique products that have already shown great promise in the Northeast and West Coast markets. This new Agreement significantly expands RushNet's portfolio of beverage products that it represents, and moves it swiftly into two dynamic beverage categories it has not been active in. Hat Trick ( www.hattrickbeverages.com) welcomes the opportunity to increase the territory for its innovative beverages by utilizing RushNet's distribution network.
Presidents from each company attended the recent NACS Show where they exhibited their product lines, and both made comments on the Agreement and the show. Robert Corr stated: "This is a great opportunity for RushNet to add to our portfolio of unique niche products. Hat Trick's beverage lines are well-conceived and especially well-packaged. Hat Trick really adds a new dimension to our line-up of products. We saw the NACS show as a success for both companies as we received a good deal of positive response to our Apple Rush products as they did for their PUMPED and ROADKILL lines."
Larry Twombly, President of Hat Trick commented: "Our Agreement with RushNet will definitely escalate our outreach into the Midwest, and we look forward to partnering with them there. We are fortunate to be able to use RushNet's distribution network in that area, and their expertise will certainly develop that market more expediently for us, since our growth in the Northeast and West Coast has kept us very busy . We also foresee many other potential opportunities to develop this relationship further through joint marketing and distribution possibilities."
About RushNet, Inc.
RushNet Inc. ( www.enjoytherush.com) is a beverage marketing company with a dynamic array of natural and organic beverages that it sells to distributors throughout the U.S. and into export markets. The 100% Organic Juice Apple Rush(TM) line is the most recent addition to the team of other quality beverages; e-water (R) (RushNet is the brand owner), Ginseng Rush (R), Ginseng Rush XXX and Rush Cola (R). |
