Omniture Plans to Increase Share of Netherlands' Web Analytics Market With Adversitement Partnership
biz.yahoo.com
Thursday December 13, 3:00 am ET
AMSTERDAM, NETHERLANDS--(MARKET WIRE)--Dec 13, 2007 -- Omniture, Inc. (NasdaqGM:OMTR), a leading provider of online business optimisation software, announced today its new strategic partnership with Netherlands-based, e-marketing consultancy, Adversitement, which Omniture believes will lead to increased market share of the Netherlands' Web analytics market. Adversitement is one of Omniture's largest European partnership agreements to date in terms of revenue and scope of contract and will see Omniture sell its SiteCatalyst Web analytics solution through Adversitement.
The Web analytics market in the Netherlands is growing rapidly and is a key territory in Omniture's European expansion plans. Adversitement has witnessed 50 percent revenue growth in 2007 and has chosen to partner with Omniture, the market leading provider of Web analytics solutions. Adversitement has a strong presence in the travel, retail, finance, energy and telecommunication sectors, and counts Vodafone, Nuon and Funda among its 150 customers. |
