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Technology Stocks : Apple Inc.
AAPL 278.79-0.7%Dec 5 9:30 AM EST

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To: Mark Palmberg who wrote (5336)10/11/1997 2:33:00 PM
From: Bill Ulrich   of 213173
 
Well, I wouldn't do that just yet. B. Jackson's post was a minefield of misinformation and inaccuracies. Gee, where do I start?

A Premiere on Wintel video package is not at all what one finds at the professional end of the video post market. Real video editing done by real post houses producing real product are still using their Media100s and Avids. You can be assured that while your watching ESPN this weekend (or whatever it is that you watch), none of the program content or commercials were done on a Premiere/Wintel home-hobbyist system.

$25 bux per editing hour? Well, it better be because the time wasted rendering previews in Premiere could eat up the better chunk of a week in trying to make a 60 second promo spot! The deadlines in a real production environment can't put up with such nonsense, that's why they pay $1000 per day for real-time previews and effects. Premiere is used by some lower-end multimedia companies. The bigger players either get their own Media100 or send it out to a post-house.

Kinko's? Funny, I was at Kinko's last Monday and the Mac/Win split was 50/50. Furthermore, one quarter of the Wintel machines had "Sorry, this station temporarily unavailable (read: non-operational)" signs on them.(8500s and 7200s for the Macs, btw)

And no, it isn't Quark that refuses to make Wintel versions. In fact, they took a curious step to not support their last rev on Mac. This was met with quite an outcry. They may have reversed that position but I don't know. I thing I do know is that Jackson is mostly wrong(!) and hasn't checked factual reality for many of his assertions.

-MrB
....just some observations from someone in the industry.
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