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Politics : A US National Health Care System?
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To: Peter Dierks who wrote (4613)2/19/2008 11:06:43 AM
From: TimF  Read Replies (1) of 42652
 
Even if many go to the insured and/or wealthy that doesn't mean that there aren't a lot left for poor and/or uninsured people.

I only have anecdotal evidence but I know people with low income who relied on samples.

$37,000+ for a family of four, or even for a single person, isn't vaguely wealthy, so the data doesn't support the idea that they are going to the wealthy, just that a lot of them go to people who aren't poor.

And even the samples that really do go to the wealthy or people with solid insurance, that doesn't mean the samples are some sort of waste, which can reasonably be categorized as useless marketing costs (not that I think even conventional marketing is useless.)

Instead of counting them as marketing costs you could consider them a discount on the average selling price. Also if you are going to count them as a real cost, it probably should be the cost of production and distribution, not the full retail price.
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