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Politics : Formerly About Advanced Micro Devices
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To: combjelly who wrote (389311)6/7/2008 1:49:56 PM
From: i-node  Read Replies (1) of 1578438
 
Telxon already had much of the technology in place, given their background in warehousing and support of clients like Kroger's and Home Depot. We were working on ways to locate a customer on a specific aisle and location on the aisle to allow the merchant to do some push advertising. But all of the product information, access to the Internet and other stuff was already in place.

This should be fairly easy to do. Kroger already has a smartcard in place that can identify customers -- they would just need to get them to use it up front and either tie it to the shopping cart or put an RFID tag in the card. If you tell shoppers they'll get "special offers and discounts" they'll use it every time.
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