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Technology Stocks : Omniture, Inc. (OMTR)

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From: JakeStraw	10/20/2008 1:04:43 PM
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Amway Global Parent Company Selects Omniture to Scale Globally for Company's Growth biz.yahoo.com Monday October 20, 12:52 pm ET Direct Selling Leader to Optimize Global E-commerce Business Platform Using Omniture OREM, UT--(MARKET WIRE)--Oct 20, 2008 -- Omniture, Inc. (OMTR), a leading provider of online business optimization software, today announced that Alticor, Inc., parent of leading direct selling company Amway Corp., has selected Omniture SiteCatalyst Web analytics to optimize the content for audiences of the company's Web sites. Alticor has selected Omniture for more real-time Web traffic analysis, advanced merchandising and deeper segmentation, enabling the company to drive more targeted and meaningful content for independent business owner (IBO) communications, e-commerce conversion, order fulfillment, recruitment and product education.

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