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Biotech / Medical : BioLase Technology, Inc. (BLTI)
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To: Labrador who wrote (181)10/22/1997 9:42:00 AM
From: Karl Drobnic  Read Replies (1) of 706
 
I hear that everything is ready for LaserBrush except clearance to make the "kills bacteria" claim. So the last I heard was that the LaserBrush may be marketed on the internet prior to the infomercial being run on TV. The infomercial could be delayed into early 1998. Home shopping TV was to come after the infomercial played in the top ten TV markets. The special toothpaste is also made by BLTI and is the "razor blade" that generates repeat sales for the "razor". BLTI wants to sell LaserBrush by infomercial prior to using a home shopping channel in order to capture a large chunk of profit that will go to the TV channel once home shopping takes over. I hear that deals with catalogs like Sharper Image are also being negotiated.
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