Formerly About Advanced Micro Devices Message Board

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Politics : Formerly About Advanced Micro Devices

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To: combjelly who wrote (446002)	1/8/2009 12:29:00 PM
From: i-node	of 1576668

If DEC(marketing? What's marketing? We don't DO that here.) had a fraction of the marketing power of IBM, they'd still exist... DEC was a horrid marketing failure, but that wasn't the only thing that did them in. The product line was not well-suited in the day of the PC. When VAX/11-780 hit the streets, we ordered 3 of them -- total cost in the low-millions, which was a lot for our company at that time. Before we could have BEGUN to recover that cost, our offices were packed with PCs and the VAXs were relegated to running batch jobs that could have just as easily run on our older minis. IBM had big iron and diversification at the time to pull them through; DEC didn't have this. IBM has done a great job with the AS400. But it is a limited market they already owned. DEC had a relatively small portion of the mini-market for commercial transaction processing, with the VAX & PDP series directed primarily at scientific users (other than the 11/70, which was oriented toward transaction processing).

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