Ramtron International Renews SEO Program with 90octane and Adds Lead Generation
Denver conversion-driven marketing agency will strategize and execute an online marketing program delivering qualified sales leads
DENVER, Feb. 2 /PRNewswire/ -- Ramtron International Corporation, a leading developer and supplier of nonvolatile ferroelectric random access memory (F-RAM) and integrated semiconductor products, has renewed its search engine optimization (SEO) program with 90octane. Over the past year, the conversion-driven agency's program for Ramtron has successfully increased search engine visibility for terms relevant to the fabless semiconductor industry, boosting traffic by the targeted audience of electronics OEMs to Ramtron's website.
Visibility across the top five search engines has shown marked improvement with #1 rankings increasing 14%, top 10 listings increasing 25% and top 30 listings increasing 16%.
"Ramtron is pleased with the inbound marketing results that 90octane demonstrated in 2008. By using 90octane to execute our online marketing plan, our time is better spent honing key messaging and identifying our target audiences," comments Christopher Wray, Ramtron Marketing Communication Manager.
In addition to building on SEO success, 90octane's partnership with Ramtron will include the strategy and implementation of a lead generation program. 90octane will develop a marketing microsite, an online push media plan and valuable offers for prospects. All tactics of the online lead generation program will be measured and reported on to prove value.
About Ramtron
Ramtron International Corporation, headquartered in Colorado Springs, Colorado, is a fabless semiconductor company that designs, develops and markets specialized semiconductor memory and integrated semiconductor solutions used in a wide range of product applications and markets worldwide. For more information, visit ramtron.com.
About 90octane
90octane is a conversion-driven marketing agency. A pioneer in response-based interactive tactics such as search engine marketing, online advertising and microsite design, the firm integrates these with more traditional channels to deliver custom, optimized programs. 90octane helps business-to-business companies generate and nurture high-quality sales leads, international nonprofits attract new donors, and top consumer brands enter new markets and increase sales. For more information, visit 90octane.com.
SOURCE 90octane |
