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Technology Stocks : NewKidCo International (OTC:NKCIF) (TSE:NKC)

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To: esecurities(tm) who wrote (627)10/26/1997 9:09:00 PM
From: esecurities(tm)  Read Replies (1) of 4231
 
November Windows Magazine re: WebFiler and HoTMetaL advertising.

Page 135 half-page ad for WebFiler and bottom-half for HoTMetaL 4.0. Not sure what to make of these ads. WebFiler uses a weak third-party quote and HoTMetaL uses no testimonial nor any substantive product differentiation. For the same price of the ad they could have used independent industry testimonials which indcated these are each critically acclaimed as the best products rated within their respective categories?!

WebFiler ad refers to offer.webfiler.com
HotMetaL Pro ad refers to softquad.com
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