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Technology Stocks : Qualcomm Moderated Thread - please read rules before posting
QCOM 156.34+1.4%Jan 21 3:59 PM EST
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To: mindy1968 who wrote (85251)6/17/2009 12:31:24 PM
From: Art Bechhoefer1 Recommendation  Read Replies (1) of 197306
 
The marketing people could have taken a cue from my wife, who looked at the Mirasol display, compared it with her iPod Touch, and then asked if it was okay to compare the two outside in the sunlight. The gentleman at the Mirasol display said sure, so she immediately ran outside. On returning, she said she could hardly see anything in the Touch, but the Mirasol was bright and detailed. It was an impulse comparison, genuine, and would easily have appealed to any audience, especially African Americans.

Art
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