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Strategies & Market Trends : How To Write Covered Calls - An Ongoing Real Case Study!

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To: rkf who wrote (5682)10/28/1997 5:26:00 PM
From: Vol  Read Replies (2) of 14162
 
Kent and all, Re: Vivus

Pfizer is mounting a PR blitzkrieg for Viagra, a competing drug with MUSE. They've got the FDA to cowtow and put the drug on fast track approval, "expert" urologists are singing Viagra's high praises on TV, and shows like the Today Show and even CNBC are blaring out the Viagra is the best thing since sliced bread. No wonder VVUS goes down on one of the biggest %age gaining days for the markets. I don't understand why VVUS won't counter-attack with some PR of it's own. I heard they are getting Capt Steubing from The Love Boat for ad campain starting in Nov I believe. Wish they could speed it up. We might want to wait on writing those CC's until the MUSE PR train gets moving.

C'mon Capt Steubing, help us out!

Vol
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