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Gold/Mining/Energy : SunPower Announces Initial Public Offering SPWR
SPWR 1.8000.0%Oct 31 9:30 AM EDT

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From: Sam9/15/2009 4:00:33 PM
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Efficiency is the critical issue for Sunpower.

Full article with charts at:
SunPower's Rose: How Important Is High Efficiency in PV?
seekingalpha.com

Excerpt:

Rose raised the question: "How can high efficiency cells be cost effective? You're not using the same platform as everyone else." The response was: "Sunpower spends a little more in cell processing to deliver savings across the value chain."

That's the value proposition of high efficiency cells. The cells are more expensive but cost savings are realized all down the line.
...
In a solar market where prices are plunging, margins are crumbling and market consolidation is on the horizon – how much of a premium can SunPower command for its high-end product? A banker friend believes the dollar per watt premium is only 10 percent to 20 percent over conventional silicon or thin film PV. With SunPower at a less than $2 per Watt module price in the fourth quarter of 2009 and some c-Si vendors below $1.50 per Watt – can SunPower command a 35 percent premium?

SunPower believes it can. My banker friend says no.
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