Lee,
Also of interest is the issue of SOLICITATION OF CLIENTS/ADVERTISING.
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ISBA Advisory Opinion on Professional Conduct :(excerpt)
On the other hand, lawyer participation in an electronic bulletin board, chat group, or
similar service, may implicate Rule 7.3, which governs solicitation, the direct contact
with prospective clients. The Committee does not believe that merely posting general
comments on a bulletin board or chat group should be considered solicitation.
However, of a lawyer seeks to initiate an unrequested contact with a specific person or group as a result of participation in a bulletin board or chat group, then the lawyer
would be subject to the requirements of Rule 7.3. For example, if the lawyer sends
unrequested electronic messages (including messages in response to inquiries posted in
chat groups) to a targeted person or group, the messages should be plainly identified as advertising material.
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