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Microcap & Penny Stocks : DGIT - Digital Generation

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From: JakeStraw1/14/2010 1:35:29 PM
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High-Definition TV Generates Big Profits For Advertising Middleman
finance.yahoo.com

The company's national digital network acts as a conduit, letting ad agencies electronically send commercials to multiple media outlets. In less than an hour, one ad can be sent to 1,000 broadcasters.

An extensive system links 5,000 advertisers with more than 4,200 television stations and cable networks, 6,700 newspapers and virtually every radio station in the nation via the Web or satellite hookup.

"Their network enables the rapid, cost-effective and reliable electronic transmission of television, radio, print and Internet spots and provides a high level of quality, accountability and flexibility for both advertisers and broadcasters," said Stephens analyst Carter Malloy.
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