Any info about Iomega (IOM)? Message Board

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Non-Tech : Any info about Iomega (IOM)?

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To: Nathan Shulman who wrote (34356)	11/3/1997 10:07:00 PM
From: Cogito	Read Replies (1) of 58324

>>I think Syquest should win the contest for making up the most creative nonexistent product! ... Finally, I remember somebody mentioning that IOM has probably made extensive studies of ideal price points for certain products. So what is the deal with the Sparq? Does anybody know how it is possible?<< Nathan - I'm sure that SyQuest's current management is aware that their credibility couldn't stand the strain of failing to ship SparQ when they say they will. I believe we should expect to see SparQ in stores in November. In quantity? Who knows? As for the ideal price points, I think SparQ hits it right on the nose. Kim Edwards has stated that Iomega's goal for Jaz is to get the external drive down to $199. He never said anything about cartridges for 39 bucks (or 99 for a 3-pack), but it's hard to argue with that as a compelling price. Now the really interesting question is going to be whether or not this product will hit. It sounds like a winner, but you never know. - Allen

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