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Technology Stocks : Activision....Returns!
ATVI 94.420.0%Oct 13 5:00 PM EST

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From: JakeStraw2/24/2010 7:56:37 AM
   of 1992
 
Navigating the Videogame Blizzard
online.wsj.com

Activision derives roughly 30% of revenue and a higher portion of profit from recurring subscription fees on online multiplayer games like World of Warcraft. EA, in contrast, is more reliant on traditional packaged games, a market that shrank 9% globally in 2009, according to EA, and that it expects to fall a further 3% this year.
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